3-2-1... Countdown to launch!

We are go for launch at spotted-seal!

Following months of toil in the trenches of product development at last we await our first drop of clothing from our manufacturer. We are still mulling our first colours for hoodies, making last minute tweaks with print and pattern, but overall are pretty pleased with the finished goods. Who knew hoodies could be so, so involved? Not us. But we think they're worth the wait, and are eager for our first drop online and soon, in person.

Embarking on this journey has been exciting, frustrating and a wee bit scary as we navigate the steep learning curve of small business and retail. For every win comes a set-back, every set-back demanding its own inventive solution. Take labels- folded or end-folded? Cotton canvas? damask? Size? Position? Hmm, wait, these don't fit the caps. Minefield.

It's thrilling, daunting and worth it for that first sale. We are loving every minute!

Spot you soon,

January